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9月7日 agree or disagree :advertisements is a waste of a company's money and time because consumers have known what they want to buy I don't agree with the idea that advertisements is a waste of a company's money. Firstly,although consumers have known what they want to buy,their choices are very crucial in several aspects.One of the key aspect, I consider, is the choices of consumers are beneficial to enhance their life quality,as consumers' choices are a great director to the company's products supplying as well as the product sorts,quantity,etc.In the process of the formation of choices, the advertisments help consummers determine to buy the proper products.As a result,the choices as a director inspire the managers to decide which kind of product they should reduce and what the tastes of the consumers are,and so on.Then through the producing process,the provide the good commodities. Secondly,the advertisements are also very significant to the company in the absorbing the consumers's interests and tastes,which is very crucial to the company's development. It is very reasonable that in order to make the consumers know of the quality,the visual effect and some other attributes of the merchandise,the company invest in the advertisements.For example,selling a good quantity of dresses is the main goal of a company,but if the consumers can't know the visiual effect,the dresses' material or some other basic characteristics,they will possibly buy a few of them,even none of them. To sum up,the advertisement is very significant both to the consumers and the companies.It is a very necessary step to enhance the consumers' life quality in the process of choosing the better goods through the advertisements.And it is also a crucial for the company to make their decision about the proudcts which they should provide through the information coming from the choices of the consumers,and one of the very importance step is firstly make the consumers know what they can supply by the way of advertisements.
[ 本帖最后由 layfolk 于 2008-9-7 11:44 编辑 ] |