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第一次修改
题目
Argument117 The following is a memo from the business manager of Valu-Mart stores.
"Over 70 percent of the respondents to a recent survey reported that they are required to take more work home with them from the workplace than they were in the past. Since Valu-Mart has not seen impressive sales in its office-supply departments in the past, we should take advantage of this work-at-home trend by increasing at all Valu-Mart stores the stock of home office machines such as printers, small copy machines, paper shredders, and fax machines. We will also increase stock of office supplies such as paper, pens, and staplers. With these changes, our office-supply departments will become the most profitable component of our stores."
翻译:最近一次调查超过70%的回应者报告说他们被要求回家完成的工作量比以前多。由于Valu-Mart在过去并没有发现办公用品部销量的显著上升,我们应该利用这种在家办公的趋势,在所有Valu-Mart商店增加家庭办公机器比如打印机、小型复印机、碎纸机和传真机的存货。我们也将增加办公用品比如纸笔和钉书机的存货。通过这些变革,我们办公用品部将会成为我们商店中盈利最多的部门。
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提纲
(1)没有提供足够的关于这次调查的信息,如谁组织的调查,怎样做的调查,调查的人数,回应者的数目, 回应者是否代表绝大数行业。
(2)即使真的有在家办公增多的趋势,也要调查这些人主要需要什么办公用品后再决定是否需要增加存货,有可能在家办公主要依靠网络,而不需要什么办公用品。
(3)即使这些变革真的有效,也不能保证办公用品部盈利最多,这要考虑办公用品是否盈利,总的利润是否最大。
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字数:440 words
时间:查阅资料(30分钟)+提纲(15分钟)+正文(45分钟) = 1个半小时
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正文
In this argument, the business manager of Valu-Mart stores suggests some changes at all Valu-Mart stores including increasing the stock of home office machines and office supplies. He supports his suggestion by a recent survey which reports that over 70% of the respondents have to take more work home with them from the office than they were in the past. His suggestion seems reasonable, but after careful examination, we can find out several flaws as follows.
First of all, the given survey, which is the main basis of the suggestion, does not provide enough evidences to prove its persuasion. For example, who conducts the survey? How is the survey made? What is the number of surveyed people and what is the number of respondents? Can the respondents represent the most people of all kinds of careers? It is possible that 1000 people took the survey but only 100 people responded, thus, the absolute figure 70% is too weak to reveal something. It is equally possible that most of the respondents are engaged in similar jobs that need extra work because of the keen competition, so the trend is just partial phenomena and not common. Therefore, unless the above questions are answered, we cannot believe it is suitable to use the result of the survey.
Secondly, even if there is the common work-at-home trend, the manager should survey what people need while working at home and then decide whether the increase of stock is useful, however, he only makes an assumption that they will need the things what he lists. To meet the need of customs is the essence of business success. If those people who work at home mainly use computer or Internet to proceed their work, and rarely need the office machine such as printers, copy machines, paper shredders or the office supplies such as paper, pens, and etc, it will be a wrong decision to add this kinds of supplies and will not enhance the profits, what is more, it will even cause losing money because of overstock.
Finally, granted that all those changes can be effective, the manager cannot ensure the office-supply departments will become the most profitable component of the stores because the result depends on whether selling office supplies can gain high profit margin and whether its total profits is the largest. So the result of taking those changes is still questionable.
To sum up, the manager is too cursory to give out his suggestion because he makes the suggestions depending on an inadequate survey and a baseless assumption. So to make the suggestion more valuable, he should take the facets discussed above into account.
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参考资料
https://bbs.gter.net/viewthre ... ghlight=argument117
根据大家的意见,我进行了第一次修改,也改了提纲,我竟然之前理解错了:L 谢谢大家~ |
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