同主题ARGUMENT65 =August Rush=小组第2次作业 by cqyanbo

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Argument65.The following appeared in a memo from the president of a chain of cheese stores located throughout the United States.


"For many years all the stores in our chain have stocked a wide variety of both domestic and imported cheeses. Last year, however, the five best-selling cheeses at our newest store were all domestic cheddar cheeses from Wisconsin. Furthermore, a recent survey by Cheeses of the World magazine indicates an increasing preference for domestic cheeses among its subscribers. Since our company can reduce expenses by limiting inventory, the best way to improve profits in all of our stores is to discontinue stocking many of our varieties of imported cheese and concentrate primarily on domestic cheeses."





1. 光是根据销售排名和一个杂志的调查无法使论断1使人信服。
①
作者首先提出了去年在威斯康辛的一个新开的商店卖得最好的五种奶酪都是本土
奶酪。



a. 卖得最好并不一定卖得最多。作者没有给出本土奶酪和进口奶酪总的销售情况。

b. 就算本土奶酪卖得多，该商店的情况并不一定代表全国所有商店的情况。

②
其次，作者还引用了一个杂志所做的调查，但是该杂志做的调查的结果还是值得怀
疑。
a. 调查的取样值得怀疑，杂志的订阅者不一定就能代表全国的奶酪消费者。
b. 另外，杂志的权威性也值得怀疑。杂志可能由于自身利益而没有给出准确的调
查数据。
2.
减少库存可以减少花费，并不一定就能增加利润。
①
利润是以收入和支出为变量的函数。
②
库存减少了，在商品单价不变，公司人员结构不变的情况下，同时期获得的收入将
减少。作者没有给出具体的支出的减少量和收入的减少量，所以无法得出具体的利
      润情况。

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