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[a习作temp] argument65 Gter四月''无名''小组第四次作业-acmwyy [复制链接]

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发表于 2006-4-4 08:32:56 |只看该作者 |倒序浏览
TOPIC: ARGUMENT65 - The following appeared in a memo from the president of a chain of cheese stores located throughout the United States.

主要错误:减少库存不一定增加利润。
相关错误:新店去年数据,杂志订阅者回复不说明问题,没有交代问卷细节
其他错误:增加利润有很多降低成本和提高收入的方法,错误两难。

"For many years all the stores in our chain have stocked a wide variety of both domestic and imported cheeses. Last year, however, the five best-selling cheeses at our newest store were all domestic cheddar cheeses from Wisconsin. Furthermore, a recent survey by Cheeses of the World magazine indicates an increasing preference for domestic cheeses among its subscribers. Since our company can reduce expenses by limiting inventory, the best way to improve profits in all of our stores is to discontinue stocking many of our varieties of imported cheese and concentrate primarily on domestic cheeses."
WORDS: 560          TIME: 0:30:00          DATE: 2006-4-3

In this argument, the author suggests that in order to improve profits in all of our stores, we should reduce expenses by limiting inventory. The way he suggests is that stop stocking many of our varieties of imported cheese and concentrate primarily on domestic cheeses. In order to substantiate his assumption, the author cites that five best-selling cheeses at our newest store were all domestic cheese last year. In support of his conclusion, the author points out that a recent survey shows that there in an increasing preference for domestic cheeses. A careful examination toward this argument, we will found it is fraught with problematic assumptions.

The major problem with this argument is that customer preference, no matter from the best-selling product or magazine survey, does not necessary lead to larger profit. It is quite possible that the best-selling of domestic cheeses result from their attracting prizes, but in fact the company earns little from the product. That might be the real reason of the increasing preference discovered by the magazine. Even the imported chesses are less popular it is likely that they focused on upper-level family. So even they sell less they earn more. A sudden reduce on the inventory of imported cheeses may unwillingly leads to a decrease of profit. The way to reduce stocking is alternative, we find no information that we should reduce the inventory of imported cheeses to get a better profit.

Even we granted that customers' favorite food leads to higher profit, the customers' preference rest on gratuitous evidence. There’s no exact evidence to show that customers’ really prefer domestic cheeses than imported ones. The data collected from the newest store is unwarranted. A single store means nothing. The author oversimplified the complex situation of different stores such as demographic and population. Even we concede that the newest store stands for all the stores, data we concerned only last year is unreasonable. We also need to concern that the survey conducted by the magazine in questionable. Its subscribers may not hold the same attitude as the general population, and we don't get any specific information about how the survey is conducted and whether there is misleading questions.

Another flaw weakens the author's argument is that it commits a fallacy of false dilemma to cut the inventory of two kinds of cheeses. In order to improve profits, we have a variety of ways to reduce cost and increase income. We may try to find better whole-seller with lower prizes of cheeses, we may manage to reduce transportation cost, or we can try to encourage workers to improve their efficiency. In order to increase income, we may try to provide better service and choose strategies to encourage customers buying more, as well as attracting more customers. All above can be good ways to increase profits, and as a matter of fact, we may not necessarily increase profits from reducing our inventory at all.

In conclusion, we need real reason for customer's preference of domestic cheese to figure out whether the increasing of domestic cheese is profitable. And we should focus on both data from the store and survey to ensure that it is valid. At the same time, we need to search for more improvements to promote the profits of the company, which might be the real way but reducing the inventory to increase the profits.
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Sagittarius射手座 荣誉版主

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发表于 2006-4-4 10:11:09 |只看该作者
只说问题:
1。B2里面有个错误。原文是最新的五家店,你写成了一家。复述错误。
2。B1和B3的段落小节有点重复,个人感觉不好。
3。we少用一点。A要求的客观。你应该站在对方角度说。the store may increase...
4。even adv.不能直接连句子。

差不多就这些。都是挑骨头了,写得不错的文章。你这种写法也可以。尤其是对付四个以上错误时候。比一段写一个要省时一些。

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