翻譯文章~~~急!贈10點喔

crumilUID: 2257270

請各位高手幫幫忙~~!別用翻譯軟體喔!:confused:



Major Internet sites are showing a strong and growing interest in the advertising business, and traditional ad firms are starting to get worried.
Google has been leading the way, building on its online ad strength by striking deals to sell advertising in traditional media like newspapers and radio. Meanwhile, eBay is developing an ad-buying system for TV spots for a group of large advertisers like Wal-Mart. And recently, Yahoo announced a deal with 176 newspapers that did not include offline ad sales, although newspaper executives say it is hard to know.
Ad executives say it is hard to know where Google and the other Internet giants will stop. “The fox is in the henhouse and it’s going to gobble a good part of this business up before anybody realize they’re history,” said Gene DeWitt, president of DeWitt Media Solutions.
Traditional media companies are increasingly linking up with the online giants that have been stealing their customers and advertisers. The traditional companies—like newspapers, magazines and television and radio networks – are hoping they can reverse their fortunes and share in some of the Internet success. Meanwhile, the offline ad market provides the kind of growth opportunity that Internet companies like Google are looking for, stock analysts said.  
Googel executives have make no secret of their ambitions in traditional ad sales, saying they can save marketers money on print, radio and TV spots, while taking a commission. Google is testing ad sales for more than 50 newspapers and plans to make newspaper ad sales a permanent offering sometime next year. Google plans to sell radio ads through the online auction system it uses to sell Internet ads. And it has indicated to analysts that it is considering moving into TV and direct-mail ads.
Customer brand companies have turned to advertising agencies for decade to design their ads and negotiate where and when those ads run. Media buyers at ad firms plan and negotiate ad placement with publication, TV, and radio stations and more recently, Web sites. Placing ads is big business for the media buyers at agencies.

ilovedatUID: 2230464

主要的（因特网）网站对广告商业表现出浓厚和日益增长的兴趣，而传统广告企业渐渐开始产生忧虑。谷歌领导着这股广告商业潮流－正在通过与传统媒介（如报纸和电台）签订合同来加强它的在线广告力量。与此同时，易趣正在发展广告购买系统，此系统-指向于像沃尔玛之类的一批广告巨商-提供电视广告。最近，雅虎宣布了一份与176家报纸只有在线广告销售的合同，尽管报社负责人表示这是很难去了解的。
广告负责人告知人们是很难了解谷歌和其他的网络巨头会在哪里停止。“狡兔三窟”DeWitt媒体解决小组主席Gene DeWitt说到。
传统媒体公司正在逐渐增加与“偷走”它们客户和广告商的网络巨头“链接”传统公司-像报纸，杂志、电视和广播网络-正在希望它们能逆转它们的颓势并且分享一定的网络成功。与此同时，非网络广告市场提供不同的-像谷歌正在寻求的-增长机会，股票分析学家说。
谷歌的负责人在传统广告销售上的野心昭然若揭，他们说他们可以在印刷、广播和电视广告领域上拯救市场商人，并且承担责任。谷歌正在测试为超过50种报纸进行广告销售和计划在明年某段时间使报纸广告销售成为一种永久的供应。谷歌计划通过用来销售网络广告的在线拍卖系统卖掉广播广告部分。而它表明它们,像分析家分析的那样,正在进军到电视和直接邮件领域。顾客品牌公司转向为广告中介数十年并且无论何时何地只要那些广告可以运行，就进行谈判。和广播站、网站。出售广告对于中介媒体买主来说是一项巨大的交易。

[ 本帖最后由 ilovedat 于 2006-12-29 21:33 编辑 ]

crumilUID: 2257270

我要的是全篇翻譯

ilovedatUID: 2230464

知道

ilovedatUID: 2230464

一会儿就完

ilovedatUID: 2230464

完成,好累