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1.The following appeared in a memorandum written by the vice president of Nature's Way, a chain of stores selling health food and other health-related products.
"Previous experience has shown that our stores are most profitable in areas where residents are highly concerned with leading healthy lives. We should therefore build our next new store in Plainsville, which has many such residents. Plainsville merchants report that sales of running shoes and exercise clothing are at all-time highs. The local health club, which nearly closed five years ago due to lack of business, has more members than ever, and the weight training and aerobics classes are always full.We can even anticipate a new generation of customers: Plainsville's schoolchildren are required to participate in a 'fitness for life'program, which emphasizes the benefits of regular exercise at an early age."
1.没有什么证据说明喜欢当地热衷于运动,运动用品卖得好,跟这里的人会关心饮食健康有什么关系,也许当地人有一天突然发现他们很肥,减肥成为了时尚。
2.即使他们关心饮食健康,也不能说明一定会赢利。首先赢利是取决于成本的,而且作者也没有提及当地的营业情况,是否有相同的产品在竞争等等。
3.对未来的预见没有道理。没有证据表明这些人长大后会持续的关注健康,更没有理由说他们会成为产品的顾客群。物极必反,有可能这些孩子反而在大了之后更加不关注健康。
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3.The following appeared in a newspaper article about law firms in the
city of Megalopolis.
"In Megalopolis, the number of law school graduates who went to work for large, corporate firms declined by 15 percent over the last three years, whereas an increasing number of graduates took jobs at small, general practice firms. Even though large firms usually offer much higher salaries, law school graduates are choosing to work for the smaller firms most likely because they experience greater job satisfaction at smaller firms. In a survey of first-year students at a leading law school, most agreed with the statement that earning a high salary was less important to them than job satisfaction. This finding suggests that the large, corporate firms of Megalopolis will need to offer graduates more benefits and incentives and reduce the number of hours they must work."
1.没有证据表明就职人数减少代表了毕业生的选择意向,有可能大型事务所招的人少了,或者法学院的人少了,导致了数量的减少。题目没有提供大公司的需求。
2.对一年级法学院的调查并不能说明毕业生也是这么认为。大一思考不成熟,没有生活压力。
3.题目也没写所谓工作满意应该包括哪些。题目所说的提供更多福利等于加工资,减少工作时间等于单位时间的工资额增加。其实都是变相的加工资啊~
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4.The following was posted on an Internet real estate discussion site.
"Of the two leading real estate firms in our town-Adams Realty and Fitch Realty-Adams is clearly superior. Adams has 40 real estate agents. In contrast, Fitch has 25, many of whom work only part-time. Moreover, Adams' revenue last year was twice as high as that of Fitch, and included home sales that averaged $168,000, compared to Fitch's $144,000. Homes listed with Adams sell faster as well: ten years ago, I listed my home with Fitch and it took more than four months to sell; last year, when I sold another home, I listed it with Adams, and it took only one month. Thus, if you want to sell your home quickly and at a good price, you should use Adams."
1.没有证据说经纪人的数目,房产的收入跟这两个房地产商是否优秀有什么关系。对优秀没有一个标准。有可能人多了,工资高,收取中介费也高~也有可能人多了,效率反而低了~
2.作者拿两个公司卖的房价做比较,来说明哪个公司可以卖得更好,这是不对的。因为可能ADAMS卖的是豪华房,而Fitch卖的是经济适用房
3.作者脑子很乱,把十年前卖的房的时间跟去年卖的房的时间作对比,说明Adams卖得快,而这两个明显是没有可比性的。首先是时间上已经过去了十年,而且也没有说卖的是什么房,在哪卖,卖多少钱~
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5.The following appeared in the business section of a newspaper.
"Given that the number of people in our country with some form of arthritis is expected to rise from 40 million to 60 million over the next twenty years, pharmaceutical companies that produce drugs for the treatment of arthritis should be very profitable. Many analysts believe that in ten years Becton Pharmaceuticals, which makes Xenon, the best-selling drug treatment for arthritis, will be the most profitable pharmaceutical company. But the patent on Xenon expires in three years, and other companies will then be able to produce a cheaper version of the drug. Thus, it is more likely that in ten years the most profitable pharmaceutical company will be Perkins Pharmaceuticals, maker of a new drug called Xylan, which clinical studies show is preferred over Xenon by seven out of ten patients suffering from the most extreme cases of arthritis."
1.只说了XY在最严重的关节炎患者中10个有7个倾向,这并不能代表在大多数人的选择中,人们会选择XY,而不是X。如果在一般关节炎上X更有效,那人们还是会选择X。
2.文章没有说明XY跟X的成本问题,有可能XY很贵,而X由于竞争,他的药很便宜,仍然在市场占有很大份额。
3.当BE公司意识到强有力竞争的出现时,他们完全可能推出新药来获取更大的利润.而且可能有新的公司产生来影响市场.
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6.The following was written as a part of an application for a small business loan by a group of developers in the city of Monroe.
"A jazz music club in Monroe would be a tremendously profitable enterprise. Currently, the nearest jazz club is 65 miles away; thus, our
proposed club, the C Note, would have the local market all to itself. Plus, jazz is extremely popular in Monroe: over 100,000 people attended Monroe's jazz festival last summer, several well-known jazz musicians live in Monroe, and the highest-rated radio program in Monroe is 'Jazz Nightly,' which airs every weeknight. Finally, a nationwide study ndicates that the typical jazz fan spends close to $1,000 per year on jazz entertainment. It is clear that the C Note cannot help but make money."
1.作者没有提供证据表明这个地方确实是一个可以赢利的地方,而且作者应该说明这个地方之前为什么没有建俱乐部,有可能正是这个地方发展不起来,才至今没有俱乐部.
2.作者论证爵士乐在当地很流行,原因是1.去年10万人参加了当地的音乐会.2.很多知名爵士家住在当地3.爵士节目获好评。但是作者确忽略了,10万人很可能都是来自外地;爵士家住的地方不一定是流行的地方(人家躲狗仔队也不容易,或许不流行才是他们住在当地的理由);
但是作者假设喜欢爵士乐的人都会去俱乐部,这就不对啦~
3.没有说“典型”爵士迷花了1000元都花哪里了,很可能都不是花在俱乐部上,而是用于购买CD,听音乐会等。7
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The following appeared in a memorandum issued by the strategic planning
department at Omni Inc.
"Mesa Foods, a manufacturer of snack foods that currently markets its products within a relatively small region of the country, has strong growth potential. Mesa enjoyed a 20 percent increase in profits last year, and its best-selling product, Diabolique Salsa, has had increased sales over each of the past three years. Since Omni Inc. is interested in reaching 14-to-25 year olds, the age group that consumes the most snack food, we should buy Mesa Foods, and concentrate in particular on marketing Diabolique Salsa throughout the country."
1.利润上升了20%.....有可能之前一直只赢利了10块钱,现在赢利12块。
2.有可能DI salsa销量增加,而该公司的其他产品滞销,这样收购后反而会对企业造成负担。在收购后两家公司是否能很好的融合在一起,也是一个疑问。
3.该地区的salsa销量好,可能是它刚好符合当地人的口味,很难知道这东东在其他地方是不是也会受到欢迎。
4.没有说涉足快餐业是否对OL公司赢得该客户群又什么帮助?而且也没有证据表明MESA的客户群是针对14-25的,有可能是很小的小孩,后者比较大的大人。
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9.The following appeared in a memorandum from a dean at Omega University.
"Fifteen years ago, Omega University implemented a new procedure that encouraged students to evaluate the teaching effectiveness of all their professors. Since that time, Omega professors have begun to assign higher grades in their classes, and overall student grade averages at Omega have risen by thirty percent. Potential employers apparently believe the grades at Omega are inflated; this would explain why Omega graduates have not been as successful at getting jobs as have graduates from nearby Alpha University. To enable its graduates to secure better jobs, Omega University should now terminate student evaluation of professors."
1.没有证据表明学生的成绩上升跟学生对教授评价有什么直接关系。有可能是当年的学生招生水平提高了(或者那个学校进行恶心的教学评估什么的,让老师故意给学生一个高分)因为评价工程就是为了提高教学水平,而那以后,老师更加专心的讲课
2.没有足够的证据说明雇主确实认为分数虚高了
3.O大学的毕业生没A大学好找工作,原因有很多,比如本来的差距,或者A大学近年来教学水平大幅上升,没有证据说明是评估导致的.
4.说为了让学生找到工作而停止评估也是很荒谬的。学生能否找到工作跟自身有关,跟就业形势有关 |
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