This memo claims that the carrying potterywill definitely improve the profits of Christine, a chain of craft stores. Tosupport the claim, the author cites an significant increase in number of thepotters sales and a prevalence of pottery in college campuses. The argumentseems reasonable, yet we find it committed several logical fallacies.
First of all, the author unfairly assumesthat it is frofitable for Christine to sell pottery. He substantiate this assumptionwith the evidence that the number of potters in this country was keep rising inthe past five years. However, he had failed to point out what type of potter isthe most sold and the season why this increase will occur. Manbe the increaseis due to the rising of awareness of environment protection. Citizens start touse pottery instead of plaste one for it is made form environment friendlymeterial, that is clay. If this is the case, it would abosultely undermine thatsuggestion switching to selling porttery craft, as people just intend topurchase practical like cups or plaint rather than status or scucture which issuggest selling in the memo. In addition, we are not informed how long thispottery trend will last. Perhaps, it is on its way of reversing, this isespecially true when considering the five year since the beginning.