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[a习作temp] Argument101=So What=小组第5次作业 by 米丽水 [复制链接]

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发表于 2009-6-25 10:55:41 |只看该作者 |倒序浏览
101.The following appeared in a memo from the president of a company that makes breakfast cereals.

"In a recent study, subjects who ate soybeans at least five times per week had significantly lower cholesterol levels than subjects who ate no soy products. By fortifying our Wheat-O cereal with soy protein, we can increase sales by appealing to additional consumers who are concerned about their health. This new version of Wheat-O should increase company profits and, at the same time, improve the health of our customers."

在最近的一次调查中,那些每周至少吃五次大豆的调查对象的胆固醇值比不吃大豆制品的人低很多。通过在我们的Wheat-O麦片中添加大豆蛋白,我们可以通过吸引更多的关注自身健康的消费者来增加销量。这种新的Wheat-O应该能够增加公司的利润,并且同时促进我们消费者的健康。

结论:新产品能增加利润,改善健康。
理由:1 调查 2 推断

1 健康能改善吗?一个调查没有说明调查者处于同一健康水平,同一年龄组,又怎么能让人信服?
2 能否增加利润,关注自身健康的消费者未必会对这种产品感兴趣,所以顾客未必增加。再说,即使顾客真的增加,那么新型产品的成本和市场价格没有说,又怎么会增加利润呢?
总结:调查的可信度不高;顾客增加的可靠性不大,又怎么能说服公司生产新型产品?
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发表于 2009-6-25 10:56:10 |只看该作者
本帖最后由 米丽水 于 2009-6-25 16:10 编辑

It is not far sufficient to persuade the company in investing in the new type of breakfast cereals by presenting a survey that seems to prove the new food will be good for health, followed by a prediction that a rise in customers will be appealed to to increase profits. The recommendation appears to be plausible but cannot bear close scrutiny.
First, the information on this survey is ambiguous enough to arouse too many doubts. There is no claim that before they take part in the health test the subjects are in the same health status. It is absurd for every person with common sense to be convinced that it is eating soybeans that results in the differences of cholesterol levels. Moreover, the undefined age groups are equally absent in the test, as we all know for the young and old the eating will not have the same effect. So the survey can't bolster the suggestions proposed by the author that the new products will lower cholesterol levels.
Second, the new Wheat-O cereal will not be necessarily successful in increasing profits by attracting more consumers. Those health-concerned persons may boost their health by focusing on other exercises rather than their diets. Even though the additional consumers come, that will not surely help make profits since the author does not give the exact data on the cost and the sale price of the new Wheat-O cereal. It is highly possible that the old cereal may make more money than the new one. As a result, the assertion of extra customers is not effective in convincing the company to invest in this new food.
In conclusion, without more details about the survey and the assertion, without the exact information on the new cereal about whether it will do good for customers, what its cost and selling price are and how many potential extra customers are and so on, it must be a risk to invest in this new cereal. Probably instead of making profits, a cloud may loom the company without deliberate consideration.

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板凳
发表于 2009-6-25 16:10:52 |只看该作者
谁来拍我的啊???

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地板
发表于 2009-6-26 18:30:23 |只看该作者
本帖最后由 xwlove 于 2009-6-26 18:43 编辑

It is not far sufficient (far在这里是程度副词吗,此种用法可否考证?)to persuade the company in investing in the new type of breakfast cereals by presenting a survey that seems to prove the new food will be good for health, followed by a prediction that a rise in customers will be appealed to to increase profits(语法问题). The recommendation appears to be plausible but cannot bear close scrutiny.

First, the information on this survey is ambiguous enough to arouse too many doubts. There is no claim that before they take part in the health test the subjects are in the same health status. It is absurd for every person with common sense to be convinced that it is eating soybeans that results in the differences of cholesterol levels. Moreover, the undefined age groups are equally absent in the test, as we all know for the young and the old the eating will not have the same effect. So the survey can't bolster the suggestions proposed by the author that the new products will lower cholesterol levels.

Second, the new Wheat-O cereal will not be necessarily successful in increasing profits by attracting more consumers. Those health-concerned persons may boost their health by focusing on other(可以去掉) exercises rather than their diets. Even though the additional consumers come, that will not surely help make profits since the author does not give the exact data on the cost and the sale price of the new Wheat-O cereal. It is highly possible that the old cereal may make more money than the new one. As a result, the assertion of extra customers is not effective in convincing the company to invest in this new food.

In conclusion, without more details about the survey and the assertion, without the exact information on the new cereal about whether it will do good for customers, what its cost and selling price are and how many potential extra customers are and so on, it must be a risk to invest in this new cereal. Probably instead of making profits, a cloud may loom the company without deliberate consideration.

文章不错,应该达到了5分的水准了。唯一的遗憾是,有一个主要错误没有指出:soybeans 与soy protein

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发表于 2009-6-26 21:56:16 |只看该作者
这个家伙太抬举我了

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RE: Argument101=So What=小组第5次作业 by 米丽水 [修改]
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