0910G【Try Best】第二小组 argument65 by Stephy_t

Stephy_tUID: 2642952

Based on the fact that the five best-selling cheeses at newest store were all domestic cheddar cheeses from Wisconsin, and a survey which shows the increasing preference for domestic cheeses, the author concludes that their company should store no more imported cheese for reducing the expense and make profits. However, this argument is unconvincing for several reasons as below.

First of all, Best-selling cheeses at newest store don't mean they are popular in other chain stores in other region. Perhaps only residents living around the newest store prefer the domestic cheddar cheeses. Similarly, the selling situation of cheeses from Wisconsin fails to represent the selling situation all the domestic cheese. Although domestic cheese covers up the five best-selling, it can only tell the popularity of the specific brand-Wisconsin, not all domestic cheeses. Perhaps Wisconsin provided a special price at the opening of the newest store which attracted consumers. What's more, there is no statistic or illustration of the exact advantage of the five best-selling. What if the five best-selling is only slightly over the other cheese thus make the popularity of domestic cheeses dubious. In short, lacking more investigation of other chain stores and more consideration of the brand efficiency, the argument fails to convince me the popularity of domestic cheeses.

Secondly, the survey which shows the incline for domestic cheese is unconvincing in several aspects. The subscribers of the magazine are a specific group of people who couldn't represent all consumers. Perhaps they are people who like making cheese, investigating cheese, inviting new taste of cheese。But it doesn't mean they are cheese buyers. What's more, an increasing preference for domestic cheeses doesn't mean the domestic cheeses is popular than imported cheeses. It could decrease in next year, or even if it continue increasing, without comparing with the imported cheese, a single mention of increasing preference failed to show its advantage. Without investing for a certain period of time and comparation with imported cheeses, the survey fails to express the popularity of domestic cheese among consumers.

Thirdly, even consuming the sales report and survey are convincing, however, the author still too hesitantly to conclude that their company should store no more imported cheese for reducing the expense and make profits. Even if we consuming the domestic cheese are more popular among consumers, imported cheeses still take up a certain amount of market. Store no more imported cheese will lose a group of consumer who prefer imported cheese. Without market investigation, the influence of reducing imported cheese to profit is uncertain. What's more, although domestic cheese sells well, if imported cheese usually maintains a high profit, the expense on imported cheeses is more economical efficiency than domestic cheese. Lacking of the observation for imported cheese profit before, the conclusion is unconvincing.

In sum, the sales report and survey do not justify the argument's sweeping conclusion that the company should reduce the store of imported cheese and focus on domestic cheese.
To strength the argument, its proponent must observe more their chain stores to provide a more general and typical sales report, do more reaserch on consumers to justify the survey.