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题目:ARGUMENT 6 - The following was written as a part of an
application for a small business loan by a group of developers in the
city of Monroe.
"A jazz music club in Monroe would be a tremendously profitable
enterprise. Currently, the nearest jazz club is 65 miles away; thus,
our proposed club, the C Note, would have the local market all to
itself. Plus, jazz is extremely popular in Monroe: over 100,000 people
attended Monroe's jazz festival last summer, several well-known jazz
musicians live in Monroe, and the highest-rated radio program in Monroe
is 'Jazz Nightly,' which airs every weeknight. Finally, a nationwide
study indicates that the typical jazz fan spends close to $1,000 per
year on jazz entertainment. It is clear that the C Note cannot help but
make money."
提纲:
1,根据竞争对手比较远来判断C Note会赢得市场太武断。
2,根据作者的表述不能判断jazz很流行。
3,1000刀的数据不一定有说服力。
The argument, which analyses the possibility to build a jazz music club
in Monroe, is well-presented, but not thoroughly well-reasoned. the
statement that follows, merely based on unfounded assumption, draws a
conclusion that, the jazz music club, C Note, would be a tremendously
profitable enterprise. However, this does not constitute a logical
argument in favor of its conclusion and fails to provide compelling
support making this argument sound.
First of all, it is presumptuous to assume that the C Note would have
the local market all to itself according to the distance between its
opponent and the downtown district. It is entirely possible that, the
jazz customers are used to hang out in the old club, even though it is
65 miles away. Besides that, what decides the profit is not only the
condition of opponent, but the condition of itself, which contains the
decoration of the club, the service, as well as the ability of
management. As a result, there is no compelling reasons to draw that
the C Note would have the local market easily.
Secondly, the argument, jazz is extremely popular in Monroe, which
rests on the assumption that, over 100,000 people attended the jazz
festival last summer and several well-known musicians live there. If
this is not the case, it is entirely possible that, 100,000 people is
just a small amount of the gross population in Monroe. Even Monroe does
not have a large population, it is also common to take part in a
ceremonious festival for people there, which proves the amount of
people attending the festival is not convictive. It is also ridiculous
to judge the popularity of jazz in Monroe by some musicians living
there. Perhaps, what attract these musicians is not the atmosphere of
jazz, but the nature environment.
Finally, even assuming that the typical jazz fan spends close to $1,000
per year on jazz entertainment, the arguer cannot conclude that, C Note
would make a lot of money from them. To begin with, the author provides
no evidence that the study's results are statistically reliable. In
order to establish a strong correlation between the nationwide
statistics in study and the factual situation in Monroe, the study
sample must be sufficient in representative of the population in
Monroe. However, the nationwide statistics cannot represent that of
Monroe. On the other hand, the expenditure of jazz fans is not always
spent on the clubs, and CDs, tapes are other possibilities.
In sum, the argument is logically flawed and therefore unconvincing as
it stands. To better evaluate the possibility to build a jazz club in
Monroe, I need more information about the exact situation of C Note,
the popularity of jazz and the comsuming ability of jazz fans there. |
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