argument200 fly aw第三十八次作业

exp03UID: 2158827

TOPIC: ARGUMENT200 - Statistics collected from dentists indicate that three times more men than women faint while visiting the dentist. This evidence suggests that men are more likely to be distressed about having dental work done than women are. Thus, dentists who advertise to attract patients should target the male consumer and emphasize both the effectiveness of their anesthetic techniques and the sensitivity of their staff to nervous or suffering patients.
WORDS: 292          TIME: 0:50:28          DATE: 2006-7-11

Before introducing the suggestion of attracting more male consumers should be the target to dentists, the evidence given in the argument should be examined from several other angles. The researchers who conducted statistics seem to have assumed that men consumers of dentists all over the world are more sensitive than women without examining any other factors which may have affected the result of study.

If we carefully consider the characters of people who are recorded in the research, we may find other factors besides sex taken the most important field. Now we assume that in the research, boys younger than 10 years old are containing in men and taking a high rate of sample in the research, meanwhile, adult women are another part of sample in the research, it is surely more "men" faint during the operate of dentists. But the result is no meaning. Therefore, first, we need statistics of people in the research which contain men and women's rate, the age range of the samples, their healthy condition, and the rate and nation of them. Without the information, we are reasonable to doubt the conclusion of the research.

What is more, to attract consumer, is the no ache project efficient? Normally, consumers who have courage to go to see dentists are troubled by the disease and may pay more attentions on whether bad teeth will go on ache or not, or want to have a bunch of more beautiful teeth, or eager better material and medicines using during treatment. So the advertisement on techniques and sensitivity may not touch the target.

Before try to make some advertising decision, it is important to dentist thinking about what the consumers need and want to get instead of hurry to follow some incomplete suggestion.