粗犷帅哥游ARG218，巨多PP，请轻砸

tibowUID: 2596743

TOPIC: ARGUMENT218 - The following appeared in a memorandum from the president of Hyper-Go Toy Company.

"Last year, sales of our Fierce Fighter toy airplane declined sharply, even though the toy had been a top seller for three years. Our customer surveys show that parents are now more worried about youthful violence and are concerned about better education for their children. Therefore, to maintain profits we should discontinue all our action toys and focus exclusively on a new line of educational toys. Several other toy companies have already begun marketing educational toys and report sales increases last year of 200 percent. And since the average family income is growing, sales of new Hyper-Go toys should also increase."
WORDS: 485          TIME: 00:36:13          DATE: 2010/2/11 14:04:14

By considering the sales decline of the Fighter toy, the author arrives at the conclusion that hyper-Go toy company should focus exculsively on a new line of education toys in order to maintain profits. In addition, he also points out that parents are more worried about violence and concern about better education for children as a example in support of this argument. Moreover, the author infers that other companies have begun marketing educational toys and report sales increases last year. However, close scrutiny of this argument reveals that it is unconvincing in several points.

First and foremost, the author saw a decline in sales of Fighter toy, hence he straightly declares that people don't like these kinds of toys any more. However, there are some questions about his conclusion. Firstly, the author provides no information about the detail of sales condition, it is possible that even the sales declined sharply, the Fierce Fighter is still the best selling toy in the market therefore it is still welcomed by children. Secondly, the author doesn't mention the sales condition of other toys. Maybe other violent toys are still sells well so it is not necessary to replace them with educational toys. A further investigation on the selling condition of all products is needed before the author can make any conclusion.

Secondly, it is true that parent should protect their children by keeping those violent content away. However, parents' concern about youthful violence does not means that they won't buy toys like Fierce Fighter for their children. It is possible Fierce Fighter is not about violence. In addition, the author provide no evidence to prove that children are the major customer of the toys, maybe it is those adults who like these kinds of toys more than children. Morreover, Even if parents are more concern about education for their children, they may spend the money on better teachers or better equipment instead of buying toys for children. Therefore without ruling out these possibilities, the author's conclusion is completely unfounded.

Thirdly, even other companies have already begun selling educational toys and got an increse sales. We don't know the detail of the sales condition of these  kind of toys, it is possible even the sales increse, the total number of educational toys is small compared to other kinds of toys. Moreover, the company would spend a lot of money on traning workers and buy equipment for new product while the cost may outweight the revenue. The author obviously ignore this by focusing on the absolute figure.

Finally, even selling educational toys is profitable in the future. There is no way to give up producing other kinds of toys. The toy company can set up new lines for educational toys while still keep producing other kinds of toys. To conclude, To solidify his conclusion and convince us, the author should produce more vaild evidence and take every possiblities into account.