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发表于 2010-2-19 14:37:03 |显示全部楼层
TOPIC: ARGUMENT173
The following is a memorandum issued by the publisher of a newsmagazine, Newsbeat, in the country of Dinn.

"Our poorest-selling magazine issues over the past three years were those that featured international news stories on their front covers. Over the same period, competing news-magazines have significantly decreased the number of cover stories that they devote to international news. Moreover, the cost of maintaining our foreign bureaus to report on international news is increasing. Therefore, we should decrease our emphasis on international news and refrain from displaying such stories on our magazine covers."


In this passage, the author argues that the newsmagazine emphasizes less on international news and constrains such stories on the magazine covers. And he has three reasons to support his conclusion: the first one is the poorest-selling of those magazine issues featured international news stories on front covers; the second one is the competitors have significantly decline the number of cover stories that they devote to international news; the last one is the increasing cost of foreign bureaus. With improper analogy and fallacious evidence, the author's assertion is not convincing.

Firstly, author does not provide us the accurate sales data of the past three years. He only said "the poorest-selling magazine issues were those featured international news stories on their front covers". There are many elements which could influence the sale records of magazine, such as contents, prices, advertisements and so on. And the front covers are not decisive elements for the selling of magazine. Even if the front covers could decide the selling of magazine, there are also no other evidence to imply the international news on front covers decrease the selling. After all, author also does not tell us if all the issues featured international news on front covers are sold badly. Perhaps, those which are not sold well are international news on front covers.

Furthermore, competitors decrease the number of cover stories related with international news do not mean author's magazine need do the same actions. Perhaps, the author's magazine is professional in international news, and they do some actions because they cannot win the author's magazine in international news this area. Thus, they give up competing with his magazine and emphasize their strengthened areas. Even if the author's magazine is not good at the international news, there will be opportunity because of other magazines quit the international news as cover stories. Thus, this reason do not strengthen author's conclusion.

At last, the author mentions the increasing cost of foreign bureaus. Without the number of how many profits of foreign bureaus have made, author is too hasty to think international news should be eliminated. Moreover, perhaps, even if the foreign bureaus cost much in today, they will be helpful in future. Or, the magazine could save some money by taking other methods instead of his conclusion.

In sum, author's evidence is too weak to persuade people. His reasons are not sufficient to prove that they should refrain from displaying such stories on covers. Moreover, his reasons are also not illustrate they should decrease their emphasis on international news. To make his conclusion is convincing, author should provide us more detailed information and evidence.

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发表于 2010-2-22 23:21:09 |显示全部楼层
本帖最后由 海王泪 于 2010-2-22 23:22 编辑

回拍来了~~

In this passage, the author argues that the newsmagazine emphasizes less on international news and constrains such stories on the magazine covers. And he has three reasons to support his conclusion: the first one is the poorest-selling of those magazine issues featured international news stories on front covers; the second one is the competitors have significantly decline the number of cover stories that they devote to international news; the last one is the increasing cost of foreign bureaus. With improper analogy and fallacious evidence, the author's assertion is not convincing. (开头是个大问题,偶也折磨中。。建议看看这个:https://bbs.gter.net/viewthread.php?tid=920961&highlight )

Firstly, author does not provide us the accurate sales data of the past three years. (本段主要内容与TS不符,本段TS说不知道准确的销售数据,后面谈得却是决定销售的有他因,那么这句话应该不要,建议换成后面There are many elements的那句)He only said "the poorest-selling magazine issues were those featured international news stories on their front covers". There are many elements which could influence the sale records of magazine, such as contents, prices, advertisements and so on. (The poorest-selling说的是一杂志社一年里面有那么几期是最糟糕的吧?因此Price,advertisement应该是统一的,不能用作反驳作者的他因里)And the front covers are not decisive elements for the selling of magazine.(前两句其实可以合并,置顶到TS。Besides the first impression of cover, many other elements together contribute to the sale records, such as ****.合并) Even if the front covers could decide the selling of magazine, there are also no other evidence to imply the international news on front covers decrease the selling. After all, author also does not tell us if all the issues featured international news on front covers are sold badly. (突然冒出,和首句说的是同个事,但和本段内容不匹配吧?而且,作者已经说了是Poorest-selling,就是存在那么最差的几期,不太好强词夺理说未必不好卖呢?)Perhaps, those which are not sold well are international news on front covers.(没看明白。前一句说:“毕竟作者并没告诉我们所有的封面带有IN的出版物卖的不好”后一句说“可能,那些卖的不好的只是封面上的IN”)

Furthermore, competitors decrease the number of cover stories related with international news do not mean author's magazine need do the same actions.(两个动词, 有点RUN-ON,或者在Competitors前加“The phenomenon that /the action of.”结构可能会清晰点) Perhaps, the author's magazine is professional in international news, and they do some actions because they cannot win the author's magazine in international news this area. (再次暴露审题中的错误,“Our poorest-selling magazine issues over the past three years were those that featured international news stories on their front covers.”已经说明了该杂志社不是专事international news的,因为他只有几期是Featured了IN,恰恰是最难卖的那几期)Thus, they give up competing with his magazine and emphasize their strengthened areas. Even if the author's magazine is not good at the international news, there will be opportunity because of other magazines quit(because of后面接名词,这里用Because吧?) the international news as cover stories. Thus, this reason do not strengthen author's conclusion.
竞争对手这个理由主要攻击点应该是错误类比。
原因有:1、竞争对手转型未必是因为Poor sales,2、竞争对手情况是否好转没有提及;

At last, the author mentions the increasing cost of foreign bureaus. Without the number of how many profits of foreign bureaus have made, author is too hasty to think international news should be eliminated. (指出了作者的假设)Moreover, perhaps, even if the foreign bureaus cost much in today, they will be helpful in future. (强词夺理,一家公司因为某产品不好卖,决定取消该产品,你却和他说不怕不怕,未来很可能很好卖的哦!不太好吧。。我觉得,要么就展开来谈,讲理由。比如说,上一段中最后提到的竞争对手在这一特殊市场上的退出为我们制造机会,放到这里可能比较合适因为需要IN小部分群体汇集;或是说,竞争对手的退出时因为有更好的选择,如果我们公司没更好的选择何不维持现状静观其变?)Or, the magazine could save some money by taking other methods instead of his conclusion. (这个,题目是有点潜台词说假设了杂志社需要Save Money,建议先指出作者的这个假设,再说magazine。)

其实我觉得第三个理由的攻击点有个很重要的,即作者假设减少IN在封面上出现的次数有助于压低驻外Bureaus的成本上升。实际上,封面不放IN,不代表内容没有IN

In sum, author's evidence is too weak to persuade people. His reasons are not sufficient to prove that they should refrain from displaying such stories on covers. Moreover, his reasons are also not illustrate they should decrease their emphasis on international news. To make his conclusion is convincing, author should provide us more detailed information and evidence.(最后一段的模板化比较严重。。。)

■[count noun]each of a regular series of publications
(出版物的)期,号
the December issue of the magazine.
杂志的12月号。
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prettywraith + 1 拍的认真啊!也很有道理,学习了

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