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17.The following appeared in a letter to the editor of the Walnut Grove town newspaper.
"Walnut Grove's town council has advocated switching from EZ Disposal (which has had the contract for trash collection services in Walnut Grove for the past ten years) to ABC Waste, because EZ recently raised its monthly fee from $2,000 to $2,500 a month, whereas ABC's fee is still $2,000. But the town council is mistaken; we should continue using EZ. EZ collects trash twice a week, while ABC collects only once. Moreover, EZ-which, like ABC, currently has a fleet of 20 trucks-has ordered additional trucks. Finally, EZ provides exceptional service: 80 percent of respondents to last year's town survey agreed that they were 'satisfied' with EZ's performance."
In this argument, based on the parallel comparisons between EZ Disposal and ABC Waste, the author asserts that Walnut Grove’s town council has a unsuccessful choice of trash collection services-ABC Waste. At the first glance, the claim of the author seems reasonable, but with further analysis, the author’s logic suffers from several fallacies as follows.
Primarily, the frequency of trash collecting does not necessarily equal to the service quality. It is possibly needless to collect trash twice a week, and according to the present capability of the trash collecting trucks, only once a week of collection is enough to accomplish the collection. Additionally, I can not exclude the possibility that the capability of ABC’s trucks is much larger than that of EZ’s trucks, to this extent, even of a lower frequency of collection; the amount of trash collection of ABC is no less than EZ at least. Therefore, it is unreasonable to cite that the service of ABC is insufficient.
What’s more, the author fails to provide enough information in the comparison and necessity of additionally ordered trucks. On one hand, no evidence is presented to convince me that ABC does not order matching amount of additional trucks as EZ. ABC might have ordered more trucks than EZ on the contrary. Under this circumstance, ABC is more likely to offer service of high quality. On the other hand, slimily to paragraph one, for the unknown amount of trash in Walnut Grove, whether the extra trucks are useful also leaves open to doubt. The reality might reveal that the present trucks are adequate to finish collecting all the trash in Walnut Grove. As a result, it is so hasty for the author to claim that EZ Disposal has a better collecting ability.
Additionally, the result of the survey, which is designed to show the satisfying degree of trash collection companies, is still unconvincing for the uncertainty of respondents. The conductor of the survey might deliberately select the public who prefer EZ’s services, so the high percentage of satisfaction only stands for the satisfying degree of the very group, but not the whole Walnut Grove. Further, it can not be exclude that those who were satisfied with EZ’s service last year are still support EZ nowadays.
Then, under this circumstance, the choice of Walnut Grove's town council is reasonable. As common sense, people would pursue more profit with less expenditure. So the service of EZ, of uncertain so-called better quality but higher price, is less likely to be welcomed by the public and Walnut Grove's town council. Thus, the author is unfairly asserting that Walnut Grove's town council is mistaken in choosing trash Collection Company.
In conclusion, to make the argument more logical and convincing, the author needs to offer extra detailed comparison between ABC Waste and EZ Disposal in ability of trash collection and satisfying degree of the two companies.
[ Last edited by forevera on 2005-8-28 at 09:59 ] |
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