The argument is well-present, but not thoroughly well-reasoned. By making a comparison of the domestic cheeses, the five of best-selling cheeses at their newest store last year, with the imported cheeses, which should to discontinue stocking. The argument for concentrate primarily on domestic cheeses and do not continue stocking a great deal of their varieties of imported cheese seems logical. The begin with, the argument assumes that in their newest store, last year, the five best-selling cheeses were all domestic cheddar cheeses from Wisconsin upon which the argument relies. Yet, the newest store fails to offer any evidence to substantiate this crucial assumption. Absent such evidence, it is just as likely that in the newest stores there are many domestic cheddar cheeses for that matter, perhaps in the other chain stores trend is in the opposite direction, in which event the president's recommendation would amount to especially poor advice. Even assuming that the study is statistically reliable, there is no number and percent in the survey. And another problem with the argument involes the cited statistics about Cheeses. It is unreasonable to draw any conclusions about customers of all cheeses stores. The World magazine subscribers' opinions shouldn't representative of the all customers. For example, perhaps the World magazine maybe introduction some article is conducive to trending preference for domestic cheeses. If so, then the editorial's recommendation might amount to lack advice for cheeses at other cheese stores. Ever though domestic cheeses are sale better than imported ones, there is no scientific evidence to confirm that limiting inventory is the best way to decrease expenses. On one hand, the author does not offer details about the market of cheeses. It is highly possible that there is enough market share for imported cheeses and the expenses reduced are less than the amount earned by selling imported products. On the other hand the author fails to consider other alternations that help to improve the profits, such as sales promotion, streamline the company. Overall, the reason behind put an end to stocking imported cheese but on domestic cheeses and concentrate primarily an domestic cheeses seems logical as presented above since the chain of cheese stores' president want to improve profits. However, before any final decisions are made about the put an end to stocking imported cheese but on domestic cheeses, the president should evaluate all possible alternatives. |