【0906G 文以载道三月四月小组】2.11作业

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TOPIC: ISSUE152 - "The only responsibility of corporate executives, provided they stay within the law, is to make as much money as possible for their companies."

In this world with rising tides of technology and still waters of peace, yet, every so often amidst gathering clouds and raging storms, responsibility to everyone varies from nurturing a child to keep the progress of the world. To corporate executives, responsibility is not confined to maximize the profits for companies. Only when shoulder the responsibility from company, consumers and society, can the executives be appreciated.

Admittedly, make as much money as possible, generally people think, is most significant part of the executives' responsibility. What he seeks for shows the profit of the share holders of the company. On the one hand, the aim to have a company is for the reason that money. Kinds of companies ranging from the auto manufacturers to computer corporations, without doubt, concentrate on their profits. On the other hand, without earning money, the company has to face with bankruptcy and cannot operate which result in the unemployment of corporate executives. In short, maximizing the profit can bring out the better future not only to companies but also to corporate executives.

However, satisfying the need of consumers is the responsibility cannot be ignored. The interest and loyalty, stem from the products' excellent quality, of the consumers decide the fate of one company reckoning on the sellout of the products. Consider the success of Coco Cola, the leading beverage manufacturer in the world. When competeing with the Pepsi Cola, it is the different tastes catering to all kinds of people, young and old, men and women, Europeans and Americans, won the most market share for the Coco Cola. Also, the aim that making the Coco Cola can be afforded by wealth as well as poor endowed the admiration to every consumer and therefore satisfy buyers. Only in this way, companies can be powerful and prosperous.

Last but not least, stabilizing the peace as well as propelling the progress of the world is the obligatory responsibility to everyone especially the corporate executives who are in charge of one organization participating the activities of the society. At the same time, the effort contributing to the society is the indispensible process to build the healthy image of a company in public. For instance, the environmental issue, which bother the whole world and deteriorate gradually, should draw people's attention. And every corporate executive has to operate the company to improve the atmospheres. Diminshing the toxic gas emissions, discharging the waste water after treatment, cleaning the contaminated factory cites causing by the chemical material and so forth can show a responsible image of one company which consequently lead the persisting progress.

All in all, the responsibilities of corporate executives are complex and challenging. No chief in one company achieves accomplishments if he just has a keen nose on money but not responds to consumers and society. No company can proper long when it favors merely the prosperous. Only in the way of balancing all the responsibilities from company, consumers and society, can corporate executives be promoted and company be prosperous for long.