USA MBA Marketing Rankings

John-of-BeijingUID: 122476

2001 US News Marketing Specialty Rankings (MBA)

1. Northwestern (Kellogg)
2. Pennsylvania (Wharton)
$ ?5 s: x; V: ^+ B$ c3. Harvard
4. Duke (Fuqua)
5. Michigan - Ann Arbor
6. Stanford
5 n2 w/ C6 P; h; L& l' o9 n* j7. Columbia
8. Berkeley (Haas)
9. UCLA (Anderson)
8 N8 S( v. M( V! k2 ^* k. S10. Chicago
: A+ t6 I5 b- v: G, J- Y11. MIT (Sloan)
; z9 U5 s7 B. K12. Indiana - Bloomington (Kelley); Texas - Austin (McCombs)
14. U of Floria (Warrington)
15. Wisconsin - Madison
16. North Carolina (Kenan-Flagler)
17. Virginia (Darden)
18. NYU (Stern); Dartmouth (Tuck)
( b9 p: k/ Z' y* q& x4 y20. Illinois - Urbana Champaign
. Z* w  Z: m5 _0 n  ^% q( n21. Emory (Goizueta); USC (Marshall)
$ {4 a( Q  Q& o23. Cornell (Johnson); Penn State (Smeal)
25. Ohio State (Fisher); Minnesota (Carlson)
27. Michigan State (Broad); Arizona (Eller)

smileofqndUID: 190722

为证实奥顿在marketing方面的实力，我检索了几大权威杂志，如journal of markting, JMR，JCR，好像也一般啊，在这些权威杂志作编委或主编的有很多是诸如衣阿华州大，伊犁诺伊斯的教授，奥顿的虽然也有，但不占绝对优势啊。是不是这个排名不是按学术来的？

smileofqndUID: 190722

奥顿的marketing强在那方面呢？是数理方面的研究，还是理论方面？