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Issue141 第19篇 让砖头来得更猛烈些吧!
------摘要------
作者:寄托家园作文版普通用户 共用时间:45分2秒 638 words
从2005年3月4日16时25分到2005年3月4日17时45分
------题目------
Most people recognize the benefits of individuality, but the fact is that personal economic success requires conformity.
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Individuality and conformity, two different ways to perform personal behaviors and indicating distinct values, are no under remarkable controversy. The speaker strongly asserts that although most people recognize the benefits of individuality, the fact is that personal economic success requires conformity. However, as far as I am concerned whether people should honor individuality or conformity in order to achieve personal economic success should be decided case by case.
Admittedly, conformity can carry beneficial consequences in economic world and in turn lead to personal economic success, since no advancement can be made in a turbulent economic environment. The benefits of individuality can be perceived in the following ways. To begin with, conformity to laws or regulations that have been set in economic environment can greatly benefit the business people. This is especially true when it comes to the enactment of Competition Law in China. At the beginning of 1980s, shortly after the market economy policy was carried out, the whole market in China was in a disaster, since everyone only focused on their utilitarian interests and attempted to maximize their profits regardless of lost of their counterparts. Absent from uniform competition law, a myriad of harmful results came out, like the changeable prices, non-protected patent, and so forth. Nevertheless, such problems were eventually solved by forcing them to obey the uniform competition laws. Consequently, without clear guidance or regulation in economic market, all the business affairs will end in disaster.
Furthermore, the cooperation between different companies also requires conformity. Following the globalization trend, in order to maximize profits, many companies adopt measures to cooperate with each other in order to make full use of others' advantages in the market. The cooperation between Lenovo and IBM can best illustrate this. In the end of 2004, IBM announced to the press and media that they would have a five-year cooperation with Lenovo that has gained a remarkable share in China's PC market, and most of the business of IBM will be taken by Lenovo after they have achieved several uniform items or provisions. Consequently, through the uniform cooperation, each company can make full use of the other and in turn enhance its position in the market and result in long-term profit.
Despite the benefits of conformity, it is still unfair to overlook the significance of individuality for people or company to attain success in business realm. Two examples can be cited to illustrate this. First, the special and attractive marketing policy is the basis of a long-term profit for a company. Understandably, people tend to judge among various similar commodities and attempt to make a wise decision. Thus, for retailers or market planners, they need to understand the psychology of customers and develop special marketing policies to satisfy customers' need. For example, most people who buy computers need to buy relative software, and finding suitable software always costs them a lot of time. Therefore, in 1995 DELL's special policy that each computer buyers can get a set of useful software encountered great retail success and was followed by most PC manufacturers.
Moreover, in garment industry, under most circumstances whether it is profitable for a company mainly depends on the styles of the clothes they offer. A customer, especially female, pays more attention to the style of the clothes, and tends to spend more money on the stylish ones. Therefore, in order to attract more customers and let them pay for commodities readily, individual and unusual styles are needed.
To sum up, in such a changeable business world, personal economic success relies both on individuality and conformity, since each of them serves a significant role under different circumstance. Therefore, the wise choice is to make full use of the both and combine them together. Only through this way, can people keep their track on expressway toward a personal economic success. |
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