97.The following appeared in a memo from the manager of television station KICK.
"A nationwide survey reveals that a sizeable majority of men would like to see additional sports programs on television. After television station WACK increased its sports broadcasts, its share of
the television audience in its viewing area almost doubled. To gain a larger audience share in our
area, and thus increase company profits, KICK should also revise its broadcast schedule to include more sports coverage."
一项全国性调查发现,大多数的男性希望在电视上看到更多的体育节目。在WACK电视台增加了体育节目后,在其收视范围内的收视率几乎增加了一倍。为在本地区获得更高收视率,并从而增加公司利润,KICK也应该修改其播出计划来播放更多的体育节目。
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