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发表于 2007-7-26 21:02:42
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38"In the age of television, reading books is not as important as it once was. People can learn as much by watching television as they can by reading books."
Television, one of the greatest inventions of 20th century created in 1924 by a British man named John Logie Baird, has a not long history. Ever since Fleming, the scientist who first invent the diode, which solid the foundation of electronics, people have been changing the way to learn and the means to gain information. For the past several decades, the development of television allowed people not to get outside to know almost everything. Because the television era could boom the amount of information, people could learn much by watching TV rather than reading books. Only very lately have John Baird' descendants come to question the benefits of television. The spread fields on television that broaden human beings' horizon. As a result of the drive toward more efferent information and distribution (so the ever large TV station would support), people began to act as statuary in front of the TV set receiving the programs passively. Knowledge was no longer spread by groups of books written or printed, but by electronic-drived TV.
The benefits of televise of today are particular ambiguous. It has made study ever more efficient and knit the world together in a web of information and cable lines. Some visionaries speak of a world in which John Baird need not to read any more; he can just press the button on TV at home to gain visual tele-education on TV. He won’t need to go out to a library to update the daily news because there are all those news on TV. Bored? Enjoy the latest film on Movie Channel.And yet...
Many people, included myself, are a little queasy about that vision. John Baird may be learning, but is it real learning? Is his cable-study real useful? Does anything count in a spiritual way if it's just digital? Since the Industry Revolution, we have been haunted by the prospect that we are turning into our televisions: efficient, productive, and soulless. The newest knowledge, we fear, is making us as flat as our TV screens. We may know a lot of things, but we have few real knowledge. Most knowledge on TV is superficialness, we need to deep down fro inward knowledge by reading the relative books. In short, the television era emphasizes a spiritual crisis that has building for quite some time.
As I try to unravel which I believe about the relative merits of television, I think it is instructive to remember technology’s original results. A television meant easier to study, better condition to purse other knowledge. But our newest program does not give us more time to think what we had learnt; it consumes our free time. As Francis Bacon, a poet, naturalist and historian, once said and I paraphrase, "Reading maketh a full man; conference a ready man; and writing an exact man." This sentence illustrates the point that reading could make our life complement. We are terminally distracted from reading books or other materials; we stay safe, but lonely, in our homes and offices rather than enjoy the thought of reading classical works or dainty of poems.
In sum, I do believe we need to look for a bit more balance between watching TV and reading books. We have to tear ourselves away from the fatal distractions and reading book as much as possible. Television has given us burst knowledge and endless supplies of information. Now, we need to apply that information to tutor our reading.
==109==
109"The purpose of many advertisements is to make consumers want to buy a product so that they will 'be like' the person in the ad. This practice is effective because it not only sells products but also helps people feel better about themselves."
主题:基本同意上面的观点
开头:定义式 ad是什么?ad的用途和目的?
B1:大部分广告可以达到预期目的 (成功的广告)
B2:但少部分广告没有达到目的 (不是很成功的广告)
B3:广告要不仅仅要顾及到消费者的个体情况,还要考虑当地文化,这样才更effective!
结尾:广告作用不仅仅是sells products 更传播和影响当地文化
==7==
7、"The video camera provides such an accurate and convincing record of contemporary life that it has become a more important form of documentation than written records."
主题:寻求两者平衡点
开头:背景式
B1:video的特点(生动 快捷 容易保存)eg 人类登月的video比doc更加直观的展示了外太空
B2:doc的特点 (便宜 好拿 大众化)eg 经典书籍对人类的影响和文化传承 随便搞个有名的作家
B3:两者结合 互为补充 方便后人了解现在的历史 (可以参考其他历史的topic zz一些资料 ^_^)
结尾:两者达到平衡最好
[ 本帖最后由 aashun 于 2007-7-28 14:32 编辑 ] |
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