65The following appeared in a memo from the president of a chain of cheese stores located throughout the United States.
"For many years all the stores in our chain have stocked a wide variety of both domestic and imported cheeses. Last year, however, the five best-selling cheeses at our newest store were all domestic cheddar cheeses from Wisconsin. Furthermore, a recent survey by Cheeses of the World magazine indicates an increasing preference for domestic cheeses among its subscribers. Since our company can reduce expenses by limiting inventory, the best way to improve profits in all of our stores is to discontinue stocking many of our varieties of imported cheese and concentrate primarily on domestic cheeses."
In this memo the president of a chain of cheese stores located throughout the United States recommends improving profits by discontinuing stocking imported cheese and concentrating primarily on domestic cheese. To support this recommendation the president cites the following facts: (1)the five best-selling cheeses at their newest store were all domestic cheeses from Wisconsin; (2)a recent survey by Cheeses of the World magazine which indicates an increasing preference for domestic cheeses among its subscribers. Close scrutiny of each of those facts, however, reveals that none of them lend credible support to the recommendation.
First of all, the fact that domestic cheeses from Wisconsin are good selling at the newest store does not necessarily indicate that all domestic cheeses are strong sales, or that all domestic cheeses are poorly sold at their all stores. Perhaps domestic cheeses from other states but from Wisconsin are not sold well at their stores. For that matter, it is entirely possible that imported cheeses are sold more than domestic cheese at other stores.If this is the case, the recommendation would not serve the president's goal.
Secondly, even if the memo's author can substantiate the foregoing assumptions, the author overlooks the possibility that the good selling of cheeses form Wisconsin at the newest store was an aberration, and that in most other years they has not been good sales.If this is the case, it would cast considerable doubt on the argument's conclusion about concentrating on domestic cheeses would improve profits.
Finally. the reliability of the survey showing an increasing preference for domestic cheeses by Cheeses of the World magazine rest on its statistical integrity. The argument fails to indicate what portion of the people surveyed actually responsed. Perhaps this magazine's subscribers are not necessarily representative of all customers. It is entirely possibly that they are only composed of people who like domestic cheeses.Thus, the survey that the argument cites do not convince me on an increasing preference for domestic cheese.
In conclusion, the argument is unconvincing as it stands. To strengthen it the author must provide clear evidence that domestic cheeses are sold well at all stores. The author must also assure me that it is true that the trend of preference for domestic cheeses among the customers is increasing.
In this memo the president of a chain of cheese stores located throughout the United States recommends improving profits by discontinuing stocking imported cheese and concentrating primarily on domestic cheese. To support this recommendation the president cites the following facts: (1)the five best-selling cheeses at their newest store were all domestic cheeses from Wisconsin; (2)a recent survey by Cheeses of the World magazine which indicates an increasing preference for domestic cheeses among its subscribers. Close scrutiny of each of those facts, however, reveals that none of them lend credible support to the recommendation.
经典开头,吹毛求疵一点,你写了两点,反驳段有三段,感觉对应上没有给人很有针对性地感觉。
First of all, the fact that domestic cheeses from Wisconsin are good selling at the newest store does not necessarily indicate that all domestic cheeses are strong sales, or that all domestic cheeses are good selling at their all stores. Perhaps domestic cheeses from other states but from Wisconsin are poor selling at their stores. For that matter, it is entirely possible that imported cheeses are better selling than domestic cheese at other stores. If these are the cases, the recommendation would not serve the president's goal.
Secondly, even if the memo's author can substantiate the foregoing assumptions, the author overlooks the possibility that the good selling of cheeses form Wisconsin at the newest store was an aberration, and that in most other years they has not been good sales. It is If this is the case(这句有语法问题), it would cast considerable doubt on the argument's conclusion that concentrate on domestic cheeses would improve profits.
Finally. the reliability of the survey showing an increasing preference for domestic cheeses by Cheeses of the World magazine rest on its statistical integrity. The argument fails to indicate what portion of the people surveyed actually responsed. Perhaps this magazine's subscribers are not necessarily representative of the general customer. It is entirely possibly that they are only composed of people who like domestic cheeses.Thus, the survey that the argument cites do not convince me on an increasing preference for domestic cheese.
In conclusion, the argument is unconvincing as it stands. To strengthen it the author must provide clear evidence that domestic cheeses are sold well at all stores. The author must also assure me that it is true that the trend of preference for domestic cheeses among the customers is increasing.