作品集制作要点和建议

meltyUID: 202495

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http://www.gsd.harvard.edu/professional/career_services/pdf/portfolio_design_sheets_2005.pdf
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Portfolio Design:
Practical tips from a workshop given by Harold Linton, author of Portfolio Design.

9 \/ g! r1 ?) E. `9 e/ {2 FPORTFOLIO CONTENTS
作品集的内容

Think of the organization of your portfolio in a similar manner to building a bridge or a fence.
# G# |1 L5 M7 P  @6 D; `( J- ZSelect your very best work as main supports or fence posts. The number of strong projects you
1 C& N9 u! f& k8 ~' r1 C# Z5 t3 ?8 k! `have will determine the length of your portfolio. The remaining work will serve as the rails that
join the supports.
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7 D. S  T) j7 C/ }7 a  W% G设想一下一座桥或围栏的建造方法，你的作品也应当用类似的方法来组织：最好的作品作为最重要的支撑结构。
你最强的作品的数量直接决定了你作品集的长度。余下的作品则充当扶手作为主要部分的链接构件。
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Select the three best projects you have. Place them in order: first, second and third. Open the
5 @* y7 }0 n% ~& ^3 K3 Uportfolio with project number one, close the portfolio with number two and use number three in the middle.

/ V9 L4 Y" i) g+ L, v选择你最好的三个作品。把他们按照如下的顺序排列：最好的、次好的和最次的。
# r0 }7 B2 }2 R0 M/ d, u作品集应当用最好的作品作为开端，以次好的作品最为结尾，而最次的作品应该放在中间。
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, _8 _  N) U1 I* C# [It is best to open with something that subliminally shows approval. It is a vote of confidence
about your work and gives the rest of your work the same sense of validation.
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' e- Y$ n; O: N; t) G用最好的作品作为开端非常的重要，因为这样能够唤起对方潜在的认同。
对于你作品的信心会让他们很容易对你余下的作品产生认同感。

While it is absolutely mandatory to open with a superb project, it is equally important to close
: B$ `: P4 E+ K. e* awith a great piece. The final impression is almost as important as the first impression. Many
9 l6 c2 Z  k/ a9 L0 K1 |design managers first thumb through your work from back to front. This is another reason why
first and last images are the two most important.
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有一个好的开端固然重要，同时也不要忘记有一个好的结尾。最终的印象和最初印象一样重要。
8 W4 ~# i/ ?1 m# S. z) o许多设计主管在看作品集的时候会从后往前看。这也是另一个重要的原因为什么开始和结尾的两个作品是最最重要的。

You are choosing a series of works that represent a comprehensive design program. The
) Y3 A2 Z: ?$ B" H" S# }8 y, |number of programs to showcase depends on the range of work you have done. The work
2 {1 C! S$ K+ ~$ jselected for a middle piece can give the viewer a reason to pause. This can further control the
; X, S5 p7 K6 H6 O' y% c2 l1 vpace at which your work is reviewed.
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+ [" d  N8 I& q你可以选择以系列的作品构成一个综合的设计主题。设计主题的数量是由你所做过的作品的范畴大小决定的。
放在中间的作品可以给读者一个休息的空间。这样可以进一步控制读者阅读你作品的速度。

+ b8 R# }. A% k7 s  J* lUse the opportunity to explain this "story piece" to your advantage:show greater 3-D
development, graphic thinking, model study, plans and details, etc. This example can highlight
9 f. r# O9 v& S) I& V' l9 H( Fthe broadest range of work that you do so that the client can appreciate the scope of your
experiences.

充分利用这个机会来展示你的优势好好讲述这个“故事”：更好的3D渲染、图面表达、模型、平面和细部设计，等等。
这样可以最大程度的彰显你的作品，同时对方也能够充分的了解到你的能力和经验。
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4 Q0 D7 ]( {4 G9 x" m* U0 NNow look at the remainder of the pieces you pulled toinclude in the portfolio, the projects we
) _' Y" n1 b+ w! p& Nthink of as "rails". Think of them in terms of horizontal or vertical, black and white versus color,
or any other physical dissimilarities. If the portfolio format allows facing pages, you must
consider the juxtaposition of your works. If there is no subject theme you need to edit, then
) W# u. B0 J) ^! i1 sjudge layout based on visual flow. Connecting one image to the next, from rail to post, is the
1 f2 r0 j. X6 Q+ N' d& _basic editing technique.
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现在看看你放进作品集里的余下作品，那些被我们看作是链接构件的部分。
把他们进行横向和纵向的比较，黑白、彩色，或者是其他的不同点。如果作品集的形式允许对页的话，你必须考虑到作品放在一起时候产生的效果。
如果对于作品性质的考虑已经完成的话，下一步就是根据视觉流线来考虑作品的排版了。将图像一个一个的连接起来，从连接部分到主要的支撑部分，这是最基本的编辑方法。
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2 ^& ]0 \3 _# U! t. HPORTFOLIO SEQUENCE
作品集的次序
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For all arrangements, the least effective project should be removed. The portfolio is a
; s- O/ L( a/ g/ p2 r) p( Tchain only as strong as its weakest link. Start strong and finish stronger.Make certain
: F8 E$ ~& i; A0 T, Tthat the quality of your work is consistent, beginning and concluding with your best work.
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在完成了作品集的初稿以后，效果最差的作品应该被删掉。如果把作品集比作一个链条的话，它的强度其实是由最弱的那一环所决定的。
  I8 t4 `2 n, x5 u3 }高调开场，华丽收场。确保作品的质量是连贯的，开场和结束的必须是你最好的作品。
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& }* @7 t9 C3 m5 XPortfolio Suggestions:
$ b' P0 ^/ H- v9 G! v作品集建议：

• Typically portfolios average between 20 - 40 faces (a page has two faces).
正常情况下作品集的平均篇幅是20-40页（一张纸有两个面也就是两页）
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• The resume and cover letter can be coordinated with the portfolio design (as with a
8 p, Z3 @; X; S) Ybusiness card or envelope).

简历和介绍信可以考虑和作品集统一来设计（譬如说，设计一张名片或者信封）

• Try to design as simple and understated an enclosing system as possible without
detracting from the layout and presentation of your own work.
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尽量用简单有力的方法来设计作品集，让作品本身自成体系，不要让排版喧宾夺主，影响读者对你作品的理解和欣赏。
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* s$ C; B8 I3 o3 Q! @3 g• Remember that the 'invisible grid' carries the entire organization throughout the
: B+ i. F% t5 U5 Q% `7 Ppresentation and may even be evidenced on the enclosing system in a subtle way such
as position/ orientation.
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5 G# @3 f. z* K7 n3 K7 N. P9 M记住网格系统的作用，它起到从始至终组织作品结构的作用，甚至可以通过很微小的细节，例如某个固定的位置，或者方向使作品集成为一个统一和谐的存在。
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8 w. P% A5 o0 u8 n: ]" b+ k• Rehearse the sequence of projects so that you are completely comfortable with their
order, subject matter, and relative chronology in the portfolio. Remember to use a
sequence strategy based on your “fever chart” and “shopping list”. (See below.)
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4 s2 n" n$ w$ L" d: V7 D反复阅读作品集，确保作品的顺序，主题的构成和相对的时间顺序都让人感到舒服。

• Title pages for projects can have greater contrast and impact, but be careful to maintain
4 }+ K4 ?+ w4 V9 }a clear relationship between them and the invisible grid that runs throughout the entire
8 ?7 S1 o  _# Corganization.
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5 w3 F" D6 d) C1 F6 o每个项目的标题页可以适当的突出，但是也要和其他的部分有清晰的联系，同时不要忘记了考虑网格系统在这个时候的作用。
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• Use caution when employing materials for the enclosing system or contents that may
cause someone to question their relationship to anything else in the portfolio.

作品集里的任何材料都应当要有统一的风格，如果你觉得他们的存在影响了整个作品统一的风格，那么请慎重考虑是否要使用他们。

• All detailed aspects of page numbers, running heads,titles, should be considered
whether you are doing a plate portfolio or a bound portfolio.
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所有的细节，例如页码、页眉、标题，都应该被加上，不管你是在制作单页的作品集还是装订成册的作品集。

% D4 l) Q- D9 q( N- Z• Do not forget an index if at all appropriate. This includes all the details of materials, sizes
and courses on one convenient page.

不要忘记在合适的时候加上一个目录索引。这应该在一页内包括项目名称、大小、课程等等。

! u1 c, d1 s/ D• Be sure to include your name near the beginning, if not on the cover of your portfolio.
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* Y, R# g1 P1 w6 Z, J% f你的名字最好在封面就出现，或者是作品集开始的几页。

+ p6 D9 ~  c* a$ @; V2 ~- Q7 g2 E8 _• Craftsmanship is essential in the final product.Cleanliness is also a must.

最终的成品无论是打印还是装订都要做工精良。另外，整洁也是非常必要的。
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simxinkUID: 2514765

多谢斑竹分享啦...前面那个如何安排projects的顺序的蛮有启发~~:handshake

当然没看错的话这个是写给面向工作的pfolio吧...

meltyUID: 202495

是GSD的人找工作用的，但是我觉得这种原则性的东西，申请绝对也适用。

sunshy3UID: 2258790

看拉。。。

qinc0045UID: 2498077

顶~

jessye.chienUID: 2496906

灵额呀

jiandanqiqiUID: 2547483

谢谢啦！
& U# c! m; I8 S& A: X恩~高标准严要求

greenrain2900UID: 2391682

thanks :)

meltyUID: 202495

大家看看这个，蛮有用！

山云海月UID: 2796437

慢慢看

sleepwaterUID: 2799387

下了先  漫漫看

bbjlkUID: 2507791

非常感谢！学习了

小萝卜头UID: 2747224

喔，谢谢楼主~~学习之

ARRKUID: 2781811

好资料啊，感谢楼主，不过有个地方不太清楚，想问一下：
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$ n# H/ S8 B' t/ t0 I' M8 C7 d  Y• The resume and cover letter can be coordinated with the portfolio design (as with a$ business card or envelope).) d* r9 I(
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" b, \0 T% B1 C0 o8 P这句是不是说PORTFOLIO的内容与简历（COVER LETTER是什么内容？）最好可以相一致，比如简历或者推荐信提到一些相关的重要项目，然后它们出现在PORFOLIO里面。 不过好像一般把RESUME放在PORTFOLIO最后一页