117The following is a memo from the business manager of Valu-Mart stores.
"Over 70 percent of the respondents to a recent survey reported that they are required to take more work home with them from the workplace than they were in the past. Since Valu-Mart has not seen impressive sales in its office-supply departments in the past, we should take advantage of this work-at-home trend by increasing at all Valu-Mart stores the stock of home office machines such as printers, small copy machines, paper shredders, and fax machines. We will also increase stock of office supplies such as paper, pens, and staplers. With these changes, our office-supply departments will become the most profitable component of our stores."
1前提错误 据调查人们需要在家办公时间增加了,谁说他们需要更多的办公用品了?
2 调查有问题
(1)调查的人的范围有没有说服力
(2)人的数量够不够 不够不科学
(3)被调查的人说这个的目的是为了抱怨还是要表明在真的需要办公用品
3 增加库存就一定利润好吗 万一买不出去呢?现在说他利润好就一定好嘛? 万一还有其他因素影响呢?
总之,下结论者说话没有充分的根据,要进一步调查研究才行。