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[主题活动] 【寄托七月组】AW=6.15-Argument18 [复制链接]

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发表于 2014-6-15 12:41:42 |只看该作者 |倒序浏览
本帖最后由 天薇凉 于 2014-6-16 19:30 编辑

今天开始到月底,每天都有作业,希望大家坚持~


互改分组:╱.戀淵。修改ylcthinking
ylcthinking 修改tuifeide
tuifeide 修改╱.戀淵。
互改提交ddl: 6.16 22:00


Argument 18

The following is a memorandum from the business manager of a television station.

Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this period, most of the complaints received from viewers were concerned with our station's coverage of weather and local news. In addition, local businesses that used to advertise during our late-night news program have canceled their advertising contracts with us. Therefore, in order to attract more viewers to our news programs and to avoid losing any further advertising revenues, we should expand our coverage of weather and local news on all our news programs.


Write a response in which you examine the stated and/or unstated assumptions of the argument. Be sure to explain how the argument depends on these assumptions and what the implications are for the argument if the assumptions prove unwarranted.

要求:
时间限制30min,字数500+
提交Deadline: 6.15 22:00

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沙发
发表于 2014-6-15 20:49:07 |只看该作者
1 One assumption the author bases on is that this late-night news is really unpopular.
2 Another assumption the author represent is the local business cancel their contracts because of the unpopular late-night news programs.
3The final implicit assumption is the conclusion made from the late-night is applicable to all the programs.

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板凳
发表于 2014-6-15 21:52:25 |只看该作者
本帖最后由 ylcthinking 于 2014-6-15 22:46 编辑

占个座
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提纲:
1.数据错误 most complaint 未说明投诉的具体数量,未说明是否一个人有多次投诉,投诉是否匿名。未说明有多少busness取消了广告

2.类比错误 文中用去年投诉数据类比今年投诉数据。

3.因果错误 文中认为增加广告收入以及减少投诉的方法是增加新闻和天气的覆盖率,但是这不一定真正有效,去年减少的是这两个节目的 时间而不是覆盖率,所以增加覆盖率不一定有效。有可能导致广告下降和抱怨增加的原因是其他因素,例如网络媒体的冲击,时间设置的不合理而不是覆盖率。
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地板
发表于 2014-6-15 22:01:55 |只看该作者
本帖最后由 tuifeide 于 2014-6-15 22:04 编辑

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Outline:
1.        less time is not equal to less coverage of weather and local news
2.        complaints is not the exact index but audience rating
3.        complaints needs more instructions, such as the amount and contents
4.        advertising contracts loss reason

没有做到30分钟的时间要求,大概还是用了五十分钟的样子。

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