argument200(396)
Statistics collected from dentists indicate that three times more men than women faint while visiting the dentist. This evidence suggests that men are more likely to be distressed about having dental work done than women are. Thus, dentists who advertise to attract patients should target the male consumer and emphasize both the effectiveness of their anesthetic techniques and the sensitivity of their staff to nervous or suffering patients.
In the statement, the arguer emphasizes the sense of "three times more men than women faint while visiting dentist. Unfortunately, the survey does not have the capability to render a rational introduction to the practice of dentists. A series of assumptions in the statement is not valid, so much so that the conclusion the arguer make is not logical.
In the first place, the fact that more men than women faint when they visit dentists fails to ascertain that men are sensitive to the pain bring by dentists' work. It is possible that the total amount of man is larger that women's. Thus, the percentage of man who will faint in the treatment is likely less than women's. That is to say, in actuality, it is possible that women tent to faint in the treatment. In short, the argument draw a conclusion based on an unsuccessful survey.
In the second place, even if we concede that men are more sensitive to dentists' treatment, that is not to say dentists need to target the male consumer. Just small part of consumer will faint. Relying on the consideration of the part of people, dentists have little chance to obtain more consumers. After all, most consumers will not faint, and most consumers may trouble with pain of tooth or the ugly surface of tooth. The adversity would be useful when they consider most people’s characteristics. In a word, the idea the arguer proposed to dentists is not effective.
In the third place, the emphasize dentists would make is not effective to attract consumer. Will a person visiting dentists sure he will faint or not. No, it is absurd to believe it. How the emphasize like this have the chance to attract people. Plus, it is unlikely people who will be nervous and suffering all becomes faint. In actuality, maybe nerve and suffer of people is a protection, provide a mention to dentists the patient is easy to faint. In contrast, those people does not nerve often faint, for dentists neglect the danger as the consumer is so quite. At any rate, the content of advertise is not successful.
To sum up, weather men are easier to faint is still a puzzle. And the work to attract more consumers requires to be based on the valid evidence and need to alter. It is likely to fail for so limited consideration.